Why Does Wal-Mart Need A 3,379-Word Terms Of Use For Twitter? [TechDirt]

via Techdirt by Michael Masnick on 7/9/09

Twitter only gives you 140-characters, of course, but what do you do if you're an old-school company that's been around for ages and is used to legalizing everything? Apparently, you create a 3,379-word terms of use for your Twitter account. Boing Boing points us to Wal-Mart's Twitter Terms of Use, which is really impressive if only in that if it were Twittered in 140-character increments it would take about 165 separate tweets. But, honestly, I can't figure out who this Terms of Use is directed at. It can't be those who read the various Twitter feeds from Wal-Mart employees, since most of them will never even come to this page at all (they're just following on Twitter, not on Wal-Mart's site). It's unlikely that it's for the Wal-Mart employees directly, as one assumes they don't need a public Terms of Use. So what's its purpose?

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by Ben Pike